Acronyms Executive Officiers Use:

As an officer of your company, you may find yourself trying not only to keep up with the information that is available each day, but also the acronyms. In 2009 the acronyms that keep entering into the vocabulary of the upper level management are BPM, ECM, CRM, BI, SaaS, and I am sure there are a few more. Why is there such an emergence of these? When was the last time we saw something like this?

I think this is a result of the slow down or recession. A lot of these acronyms have been around but now they roll off the tongues on executives as if they have researched these in the past and have been waiting for the right time to do something. The problem is that they don't have a hard deadline.

The last time I saw something like this was at the end of 1999 and the computers that ran their company were about to change their internal clock. Everyone knows this today as Y2K. at that time there was heightened awareness of their company's hardware and software AND there was a deadline. Executives learned a lot at that time because were forced to.

Today there seems to be a need for companies to re-asses their companies internally. How do we do it now and how can we do it better. That is were the acronyms listed above come into place. These are tools, when used correctly, help drive a company to be more efficient, to make better decisions with more information, to improve communication throughout the company, to manage all of their corporate data in a compliant manner, and to position themselves for growth.

Today the measurements of a company have changed. EBIDTA and measurement like that are no longer the key measurements of a company and its health. Today it is all about the bottom line. Cash Flow is the key. Cash is king.

So, to the executives who lived through Y2K and are now faced with the responsibility of forging through 2009, I would suggest to you to set your own deadline and take action that will help drive your business through 2009. Now is the time! Formulate a game plan for 2010. Make an investment in your company internally, amortize your investments, and reap the benefits of your due diligence. This investment has a quick ROI and will affect your bottom line in 2010.
I see growth in your future!
http://www.mountain-scanners.com

Jon Zalinski
Mountain Scanners/ VAR of FileBound ECM